So this is why the phrase “action figure” came from.
Just so you know: The executives on the marketing side of Hasbro knew that that nomenclature – “dolls for boys” – wasn’t going to fly. Which is a military-themed doll for boys. Which was to license a concept that Stanley Winston had been developing. Which is what prompted Hasbro to do something bold in 1964. They too wanted in on this mass-produced plastic toy market. Which then made Mattel’s competitors stand up and take notice. Mattel made money hand over fist from sales of these two products. Doll’s For Boys – Mattel’s Space Action Figure This story actually starts over 60 years ago when Mattel sent two dolls out into the world, Barbie & Chatty Cathy. Now how we got to the “Men in Space” toy line is kind of convoluted. But – rather – as a riff on a space-themed toy line that Mattel produced in the mid-1960s called “Men in Space” which was then built around a character called Major Matt Mason. Which honestly wasn’t supposed to be a spoof on Captain Kirk from “Star Trek” or Gil Gerad’s Buck Rogers from the TV show. Of course, because I’m a nerd and an animation history buff, I can’t help but think about how Buzz Lightyear – the character from the “Toy Story” films, rather than the really-for-real space ranger that Chris Evans voices in “Lightyear” – really started out. As far as they’re concerned, the movie that spawned the Buzz Lightyear action figure line was the greatest film they’ve ever seen. Which is why Andy & his friends at that party react the way they do. Which is supposed to be this huge Summer blockbuster. You see, Andy’s seen the movie that this action figure was based on.
But Rather an explanation of why Andy is so excited at his birthday party in the first “Toy Story” movie when he gets that Buzz Lightyear toy. Angus MacLane’s “ Lightyear” is supposed to be … Well, not exactly an origin story for Buzz Lightyear, the action figure that we know from all of the “Toy Story” films.
0 kommentar(er)
